Privacy Policy
Effective November 10, 2026
The short version
- We collect what we need to make your Release: your contact details, your creative brief, and photos (and, for Custom Voice, a voice sample) of your Artist.
- We use the Artist's photos and voice only to make your Release. We never sell them or use them to build anything else.
- We delete voice samples and voice models within 90 days after delivery, and photos within 180 days after delivery, or sooner if you ask.
- Payments are handled by Stripe. We never see or store your full card number.
- No advertising cookies or trackers. Email [email protected] anytime to see, fix or delete your information.
1. Who we are
Heirwavez is a business of Alan Larsen Films LLC, a California company based in Los Angeles ("Heirwavez," "we," "us"). This policy covers heirwavez.com, studio.heirwavez.com, your My Release page and the services we provide when you book a Release. Questions go to [email protected].
2. What we collect
| Information | Where it comes from | Why we need it |
|---|---|---|
| Name, email, phone | Inquiry form, booking, Artist Login | To reply to you, run your booking and send updates |
| Booking details: release type, add-ons, release night date, your signature on the Client Services Agreement | Booking page | To quote, contract and schedule your Release |
| Creative brief: the Artist's first name, age range, interests, story ideas and anything else you choose to share | Studio Session | To write the song and direct the video |
| Photos of the Artist | Your My Release page | To create the Artist's likeness in the video and artwork |
| Voice sample of the Artist (Custom Voice only) | Your My Release page | To create an AI version of the Artist's voice for your song |
| Notes and approvals on demos and cuts | Your My Release page | To make revisions |
| Payment information | Entered directly with Stripe | To take your deposit and balance. Stripe gives us only the last four digits, card brand and payment status. |
| Basic technical data: IP address, browser type, pages requested | Automatically, through our hosting provider | Security, preventing fraud and spam, keeping the site working. We also record the IP address and browser when you sign the agreement, as evidence of your signature. |
3. Children's information
Our Releases star children, so we take this seriously. Our website and services are meant for parents, legal guardians and other adults, not for children to use on their own. We do not knowingly collect personal information directly from children under 13. Information about an Artist who is a minor is provided by their parent or legal guardian, who confirms their authority and consent when signing the Client Services Agreement.
If you believe a child has sent us information directly, email us and we will delete it.
4. Photos, voice and AI
We make Releases with artificial intelligence tools, directed and finished by our team. Here is exactly how we treat the Artist's photos and voice:
- Use. We use them only to create, deliver and (if your agreement allows) promote your Release. We do not use them to identify anyone, to build products for anyone else, or for any unrelated purpose.
- Custom Voice. With your written consent in the Client Services Agreement, we create an AI model of the Artist's voice from the sample you provide. That model is used only to sing your song.
- Production providers. To produce your Release, we share the materials needed for each step with the technology providers we work with, only for that purpose.
- No sale. We never sell, rent or license the Artist's photos, voice or likeness.
- Deletion schedule. We permanently delete voice samples and any voice model within 90 days after delivery, and source photos within 180 days after delivery. You can ask us to delete them sooner, at any time.
- Portfolio use. Unless you purchased the private release buyout, we may show the finished Release in our portfolio and advertising as described in your Client Services Agreement. We never publish the Artist's last name, school or location. To ask us to stop featuring a Release, email us.
5. How we use information
- To provide our services: quoting, booking, production, revisions, delivery and support
- To process payments, including the scheduled balance charge you authorize when booking
- To send you service messages about your booking and Release
- To keep our services secure and prevent fraud and spam
- To meet legal, tax and accounting obligations and enforce our agreements
- To promote Heirwavez with finished Releases, only as your Client Services Agreement allows
We do not send marketing email unless you ask for it, and every marketing email will include a way to unsubscribe.
6. Who we share it with
We share information only with service providers that help us run Heirwavez, and only what each one needs:
- Cloudflare: website hosting, file storage, databases and email routing
- Stripe: payment processing (Stripe's own privacy policy covers the payment details you give them)
- Google: our business email
- Mailchimp: our mailing list, only if you check the box to get Heirwavez news and offers
- Cloudflare Workers AI: powers the question assistant on our website; please don't share personal details in it
- AI production providers: image, video, music and voice generation, as described in section 4
We may also share information if the law requires it, to protect someone's safety, or as part of a sale or reorganization of our business, in which case this policy will continue to apply. We do not sell personal information, and we do not share it for cross-context behavioral advertising.
7. Cookies and tracking
We do not use advertising cookies, tracking pixels or third-party ad networks. Your browser may store small amounts of data on your device to make the site work, such as draft notes on your My Release page. We use Cloudflare Web Analytics, a privacy-focused, cookie-free service that counts visits without tracking you across other sites. If you arrive from one of our ads or links, your browser remembers the campaign tags in that link (for example, which ad you clicked), and we save them with your inquiry or booking so we know which ads work. We do not share this with ad networks.
8. How long we keep it
| Information | How long |
|---|---|
| Voice samples and voice models | Deleted within 90 days after delivery |
| Source photos of the Artist | Deleted within 180 days after delivery |
| Finished Release files on your My Release page | At least 12 months after delivery. Please download your own copies. |
| Inquiries that don't become bookings | Up to 2 years |
| Signed agreements, booking and payment records | 7 years, for legal and tax purposes |
9. Security
We protect your information with encrypted connections (HTTPS), private file storage, a private access link for each booking and limited internal access. No system is perfectly secure. Keep your booking link and booking number private, since anyone with them can view your My Release page. If we learn of a breach that affects you, we will notify you as the law requires.
10. Your choices and rights
You can ask us to:
- Tell you what personal information we have about you or your Artist and give you a copy
- Correct information that's wrong
- Delete your information or your Artist's photos and voice sample, subject to records we must keep by law
- Stop featuring your Release in our portfolio
Email [email protected] from the address you booked with. We will respond within 30 days. We honor these requests for everyone, wherever you live, and we won't treat you differently for making one. California residents may also have rights under the California Consumer Privacy Act, and residents of other states may have similar rights under their state laws. You may use an authorized agent; we may need to verify your identity first.
11. Where we operate
We are based in the United States, and our providers store information in the United States and other countries. Our services are intended for customers in the United States.
12. Changes
If we change this policy, we will post the new version here with a new effective date. If a change materially affects how we use information you already gave us, we will tell you by email first.
13. Contact
Alan Larsen Films LLC, doing business as Heirwavez
Los Angeles, California
[email protected]